While Best Buy often functions as an uncompensated showroom for online sales, given massive Alexa and Fire TV displays, the big box store is clearly a valued Amazon retailer. As such, the two companies have announced a significant partnership expansion that sees Best Buy replacing Roku on Insignia house-brand sets with the Fire TV experience. Also, interestingly, Best Buy will not only sell these televisions in-store but optionally through Amazon.com for the first time.
Archives For Fire TV
As Apple continues to rest on its laurels, despite trailing the pack, Amazon is prepping an all-new Fire TV that mates their well-regarded video streamer to full-featured Alexa voice control. Like the Amazon Echo Dot, the incoming flagship Fire TV will incorporate a far-field microphone array, for always-listening capabilities, along with speaker output and the possibly iconic lightbar. Beyond the merged functionality you might expect, the new Fire TV seems likely to pick up a few Logitech Harmony Hub-esque remote control tricks given the included IR blasters… with hopefully a better reception than seen from the Xbox One. While timing and pricing remain uncertain, I’m willing to bet this tricked out 4K HDR 60fps digital media adapter will likely clock in lower than Apple’s $149 1080p aTV.
As Rovi indicates TiVo could move away from retail hardware, it appears Amazon is preparing to offer over-the-air capabilities on Fire TV … which dovetails nicely with uncovered support to display live channels within the AFTV interface. The Fire TV would obviously need some sort of network tuner, a la HDHomeRun, or a USB accessory, like the Xbox One, to pull in the signal via antenna. Of course, most televisions offer similar tuning capabilities. But accessing all our video content from a single interface offers some benefit… especially given Amazon’s search and voice capabilities. Having said that, for many, OTA content without DVR recording capabilities is a non-starter. Could that, too, be on the docket via USB storage or a subscription cloud service? In any event, piping in antenna television locally, as Sling intends to do with AirTV, is an excellent way to round out the video experience without worrying about retransmission licensing challenges that plague Sony’s PS Vue and the MIA Apple TV streaming service.
At the moment, there isn’t a whole lot of 4k content, plus both Amazon and Netflix preloaded onto many UHD sets. However, we anticipate much more over-the-top video and new players (including Vudu) in the coming months with a set-top box providing additional apps and audio output options than a so-called smart television might. Continue Reading…
As we borrow Mom’s ESPN account to catch the Wimbledon final on Fire TV…
Amazon looks beyond existing Miracast capabilities for something other than Google Cast.
“Fling” will let you send video, audio and still images from an Android or iOS device to the set-top box for viewing. Devs can also employ “two-way communication” between the Fire TV and a phone or tablet to “engaging second screen experiences.”
In conjunction with the A&E, History, and Lifetime Channel apps launching on Fire TV, A+E Networks hit us with an interesting infographic. And, while it’s far too large to run in its entirely, we’ve chopped up a portion above. Beyond the numbers, and without knowing how exactly they measure an Apple TV “download,” A+E elaborates:
On average, XBOX 360 users watch 292% more videos per user than Apple TV and 21% more than Roku. Roku users watch 224% more than Apple TV users.
Further, reinforcing data previously provided in regards to the Verizon FiOS Xbox app, A+E Networks report viewing peaks each evening about 10-11PM. And 88% of connections by those running “mobile” apps occur over WiFi versus cellular.