
The new 2015 Roku 2 (4210) and Roku 3 (4230) streamers we unveiled last week have begun arriving at retailers. Indeed, my local best Best Buy has both on the shelf. For the timing being, these units retain their existing US pricing – clocking in at $70 and $100, respectively. However, with the recent Apple TV price reduction and presumed summer updates, it’s safe to assume we’ll see periodic sales if not an outright drop in the coming months.
For 2015, we see power parity between the Roku 2 and Roku 3… as both feature the same hardware, including a slightly revised enclosure that pretty much maintains the same footprint as the prior editions. Beyond that exterior though, we believe the guts are identical same this time around. Whereas the 2013 Roku 3 was significantly faster and featured newer, better apps than the Roku 2, it looks like we’re on even footing this year. Which brings up the difference in the two models…

