Hulu To Resurrect TiVo Pause Screen Advertising
Variety reports that streaming service Hulu intends to implement pause screen advertising beginning next year. This isn’t an entirely new development, since TiVo pioneered that “feature” way back in 2009. Given Hulu’s least expensive tier already runs traditional commercials, this appears to be both an additive disruption for users and revenue stream for the company. As … Read more