The Slingbox M1 has arrived and, as expected, Echostar’s smallest, lowest priced placeshifter packs WiFi… along with a variety of software enhancements across the board. As General Manager Michael Hawkey tells me, they intend to significantly grow their footprint with the $150 M1 and associated marketing: “Go big or go home.” While I can’t say for sure what the “M” stands for, amidst increased competition from all corners, their goal is to move beyond road warriors and sports fanatics (often one in the same) to target mainstream, millennials, and mobility.
Like all Slingboxen, the M1 is designed to relay one’s home television content to other parts of the house or beyond… without pesky studio agreements and provider restrictions limiting us. Also, unlike TiVo’s half-assed approach, Sling’s agnostic – operating on both WiFi and cellular networks via a wide array of platforms, including Apple, Android, and computer operating systems. Further, mobile app-powered Apple TV and Roku Slingbox video endpoints are newly improved.