TiVo To Offer Targeted Commericals

TiVo is collaborating with several advertising firms to create searchable, downloadable commercials. The technology will be similar to the existing TiVo Wishlists in that you specify keywords or categories of products and services you’re interested in. When TiVo matches your criteria, the ad is recorded or downloaded via broadband and added to a folder in … Read more

Inside TiVo Rebates

It’s no secret that rebates are a great tool for a variety of retailers and manufacturers. Rebates generate buzz and sales, yet not all are redeemed adding to their bottom line. BusinessWeek (subscription required) describes the phenomenon and profiles TiVo, which appears typical in paying out only 50% to 60% of potential rebates. BW suggests … Read more

More TiVoToGo iPod, PSP Details

Like most folks, I’m excited by TiVo’s recent announcement of upcoming support for both the iPod and PSP. So I had to find out more… I hit up Bob Poniatowski of TiVo Product Marketing, who shared a few more details of the project with me. The new syncing, conversion, and watermarking features will be built … Read more

Dave’s Holiday Cheer: Freebies!

One kind reader blessed me with a TiVo Rewards referral. I’ve taken that reward and cashed it in for 15 TiVo ornaments that I’d like to share with my readers. After all, it is the holiday season.

Comment on any post old or new 11/23 through 12/7 and you’ll be entered to win a few of these guys in a random drawing – at least three lucky people will be selected. While thoughtful comments are appreciated, there are no restrictions other than please keep the spam and profanity to a minimum. Though, you should let me know somewhere within the comment that you want to participate – I don’t want to contact someone without their permission, dig? The comment box lets you enter your email address which is kept private and will not be shared, so double-check it for typos before you submit.

If the winners choose to pose their little TiVo friends frolicking on a Christmas tree, Chanukah bush, or fruit cake I’ll gladly post any photos and links.

The recap…

  1. Comment on any post
  2. Indicate you want to be entered to win
  3. Leave email address so I can contact you

US addresses only.

Read more

TiVo’s RFID Remote Control Patent

Wow, this sure came out of left field. TiVo has applied for a patent allowing customization of remotes and PVRs based on personalized preferences provided via RFID. They describe a variety of scenarios and hardware such as providing customized hotel television viewing and adopting the technology within mobile multimedia devices. No telling when or if this will ever make it to market.

US Patent Application says: A multimedia mobile personalization system provides a remote control that detects a user’s electronic tag, e.g. an RFID tag. The remote control notifies a multimedia device of the user’s identity. The multimedia devices tailors it operations to the user’s preferences stored locally. Multimedia content such as broadcast or recorded television programs, music play lists, and the like could be sorted, displayed, or restricted, depending on the user identifier.

Read more

TiVo Mac Support Scheduled For 2006

Yes, we’ve heard it before… but we haven’t heard it lately. According to Bob Poniatowski of TiVo Product Marketing, the new PSP and iPod conversion/sync is expected in February. More importantly, he reiterated TiVo’s commitment to the Mac platform and is hopeful we’ll see TiVoToGo support mid-2006.

Official TiVoToGo on iPod, PSP

TiVo has announced software facilitating the transfer of shows from Series 2 units to both the iPod and PSP. While many techniques already exist (VLC, Videora, PSP Video 9), an officially sanctioned method along with tech support is a welcome addition. Unlike the currently supported conversions to Microsoft portable devices, this new method will embed … Read more

TiVo’s Video On Demand Matures, Sort Of

TiVo is moving beyond short advertising clips (see Navy football and CNET) into feature length films. While the Netflix deal may have died, TiVo seems to be pressing forward with acquiring content and building out their movie distribution technology. The new trial involves requesting the 96 minute Chinese film Red Trousers by entering your email … Read more