TiVo Series3 eSATA Backdoor

Know that inactive eSATA drive on your TiVo Series3? Well, it’s not so inactive after all… By following a few simple steps (attach external drive, reboot, hit pause then 62) you can easily expand your storage using a backdoor (“kickstart”). So far the upgrade has been successful on stock Series3 units running 8.1.1 and eSATA … Read more

Digital Media Bytes

A periodic roundup of relevant news… from our other blogs. Xbox and Apple TV – TV Boxes at Retail: Connected Home 2 Go TiVo’s New Ad Blitz Focuses On Personalization: Davis Freeberg Time Warner Earnings: Connected Home 2 Go To Flash or Not To Flash: Connected Home 2 Go

TiVo’s Marketing Blitz: $$$

Wondering how much the new My TiVo Gets Me television, print, and web advertising “blitz” costs? According to the NY Times: more than $15 million. Yowza! The Times also reports the ad agency behind this campaign (in which everyone gets TiVo antennae) as Kaplan Thaler, who we probably know from the Aflac duck and women … Read more

My TiVo Gets Me: Web 2.0?

TiVo has just launched My TiVo Gets Me, a marketing website with social networking features (create a searchable profile, link a YouTube video). In conjunction with the new site, they’re giving away a Series3 and 42″ plasma to the person who submits the best video detailing how TiVo delivers their “deepest passion.” Speaking of deep … Read more

$15 Amazon Unbox on TiVo Reminder

Today is the last day to link your broadband-connected Series2 or Series3 TiVo unit to Amazon Unbox and receive a $15 credit good through 9/1/07. Most standard definition movie rentals run about $4/ea and will remain on your box for 30 days, so go ahead and grab a few. (Thanks Doug and Megazone!)

More on Vudu VOD

The NY Times follows up Gizmodo’s scoop today with an effusive article how Vudu will “turn America’s televisions into limitless multiplexes, providing instant gratification for movie buffs”… without mentioning the ITVN, Akimbo, Moviebeam wasteland of products that preceded Vudu. Why would consumers pay $300 – $350 for a box that does one thing: charges for … Read more

TiVo Desktop 2.4 Out Of Beta

In an unusual move for TiVo, they released Desktop v2.4 (PC) software two months ago as a public beta. Looks it went GM a few days ago, though without full support for Vista. (If you can get it to install, try XP compatibility mode.) TiVo Desktop 2.4 adds support for additional PC folders and offers … Read more

TiVo Series3 Update Rolling

Well lookee what I just found… TiVo’s 8.3 software build (which hit Series2 units recently) has now arrived on my Series3. Waiting for TiVoToGo and Multi-Room Viewing? Yeah, me too… and we’re going to keep waiting. In addition to what I assume are several under-the-hood bug fixes, this update includes More Options for programming, a … Read more