Microsoft has been a frenemy to the pay-TV industry for a long, long time. So now that the company is taking over TV interfaces with its Xbox One HDMI pass-through feature, I thought it worth looking back over the company’s (sometimes torturous) history with pay-TV providers. (Note: Nothing on Media Center PCs or WebTV here. That’s another story.)
Timeline
2003 – Microsoft TV Foundation Edition Launches in June at the National Show
Microsoft’s software platform for the cable industry includes an interactive program guide that operators can use to create “On-Demand Storefronts”
2004 – Microsoft and Comcast do a deal to bring the Foundation software to subscribers in Washington state
Microsoft gets its big break in the cable industry
2006 – AT&T launches U-verse IPTV service with Microsoft inside
U-verse is the first major IPTV service in the U.S., and it runs on Microsoft code
2006 – Microsoft announces the Xbox Video Marketplace
New video store cements the Xbox as a Trojan Horse in the living room
2007 – Comcast gives up on Microsoft’s Foundation software
Microsoft’s short (and not sweet) dance with Comcast ends