Verizon has a press release out today detailing plans for the launch of its FiOS TV service on the Microsoft Xbox. The service is still listed as “coming soon,” but all reports suggest general availability will happen before the end of the year.
It’s worth noting again that the new Xbox content (Microsoft is also partnering with Comcast) isn’t representative of a major shift in TV distribution models. Users still have to be subscribers of FiOS TV and Internet service to get access to the new Xbox FiOS app. However, it does illustrate how the shift to IP delivery is slowly taking place. Verizon currently delivers its VOD service over IP to subscriber set-tops, but its live television streaming happens over a QAM-based system. Several cable operators have started to deliver linear TV over IP to mobile devices, but although it was one of the first MSOs to promote the idea, Verizon still only has VOD content available for mobile viewing. I believe the Xbox app marks the first live TV streaming over IP that Verizon has introduced.