Sigh. Sources indicate the TiVo Mavrik is dead. What was intended to be TiVo’s more modern take on antenna television now joins the Bolt Aereo Edition in the cord cutter dustbin as Rovi management calibrates a new TiVo. The Mavrik
is was a dual-tuner Tablo-esque network tuner with cloud recording capabilities that would stream video to multiple sources, such as the Amazon Fire TV. But, beyond business prioritization, I’m hearing that the technical realities of the product did not live up to the prior management’s hype. In fact, “bad” is an adjective one source levied. Further, we’ve learned all of TiVo’s consumer-facing initiatives are on life support. This wouldn’t necessarily impact existing customers, over the short-term anyway, other than products like the upcoming TiVo Vox products, with bundled voice remote, may also end up on the chopping block. If you’re not feeling blue yet, I can tell you that the TiVo Hydra interface originally planned for 2016 has been delayed again… until late 2017. There remains a small sliver of hope, given third party licensing and TiVo’s search for a new CEO. Perhaps that individual will see more promise in retail and can more effectively wrangle the development staff.