Like Chris Lanier, I’ve been disappointed in Microsoft’s apparent inability to deliver an IPTV solution onto the Xbox 360 platform… As announced during Bill Gates’ 2007 CES keynote. We’ve heard relatively little regarding the fate of Xbox IPTV since then, and I imagine the lack of deployment is related to both technological challenges and carrier deals. So I cornered a Mediaroom rep today on the show floor.
Before handing me off to the PR team, she confirmed this initiative is still alive and well with multiple carrier field trials in progress. When asked if anything was going on in the US, she suggested I question AT&T. Now, I can’t really speculate if she said that because AT&T is considering the platform, or because AT&T is their primary partner for television services here in the US (with U-verse).
The PR woman was at once both more forthcoming and more secretive. She indicated BT will be deploying Xbox 360 IPTV in the UK. While that’s isn’t entirely recent news and she didn’t give any details on timing, I’m left with the sense it’s definitely happening this year. And she had no comment on other partners or regions.
The photo up top is the Mediaroom interface running on a Motorola set-top box, though I was told the experience will be the same on the Xbox 360 upon entering the television area. Below is another screenshot of what that menu item looked like (in 2007) within the Xbox 360’s original interface. Which, of course, has since been replaced.