One year ago I wrote about MGM’s trial release of the movie A Dog’s Breakfast on iTunes and put in a prayer that Joss Whedon would follow the straight-to-download distribution model. Apparently someone heard me over in Whedonverse.
If you’re a fan (Buffy, Angel, Firefly…), you’ve likely already heard about Dr. Horrible‘s Sing-Along Blog, the first installment of which appears tomorrow. It’s not exactly straight-to-download. Instead, Whedon is premiering his new creation in three streaming parts. The three segments will appear in sequence on July 15th, 17th and 19th. And then on July 20th, they will all disappear. Soon after July 20th, Dr. Horrible will be available for download for a “nominal” fee, and eventually the video will come out on DVD. Read all about in Whedon’s master plan.
Now a plug for the video itself. Go watch it! Seriously. Even if you know nothing about Joss Whedon, this show’s got Neil Patrick Harris and Nathan Fillion. Doing comedic villainy things. And it’s a musical! Could you ask for anything more?