Categories: CableCARDIndustry

Cablevision’s Educational SDV Initiative

How do you educate your customers to the perils of switched digital video (SDV) with the current generation of retail CableCARD products? In Cablevision’s case, they’ve started notifying folks that over 15 channels (including Kung Fu HD!) are unavailable via CableCARD – without actually mentioning why. But, hey, who needs a TiVo when you they’ll loan you a HD DVR – free for the first year.

What’s the point of mandated separable security if only a subset of channels are being made available to retail products? Bah! Fortunately, a tuning resolver is on the way… However, consumer education will continue to be a challenge. And have I mentioned recently that I’m not interested in more boxes?

Published by
Dave Zatz