Beating the rapid iPhone price drop by two or three weeks, Vudu has significantly reduced the price of hardware by $150 about 50 days after launch. While it’s not clear if the early adopters will get some sort of compensation, à la Apple, and while I still question the market potential of a dedicated movie download box (not named Netflix), at this price I’m willing to have a conversation. It’s even possible that during a moment of gadget weakness I might make a purchase.
In other Vudu news, the company has signed a deal with broadband provider Greenfield Communications – who will resell and install boxes to customers in Southern California and Arizona.
(Thanks, Jon!)