Guess that DOCSIS 2.0 cable modem with integrated Slingbox functionality we unveiled at CES was just the beginning… EchoStar (split from DISH Network) has just licensed Tru2Way – the evolution of the CableCARD experience.
solidified its commitment to providing innovative products and technologies to the cable industry with its recent signing of the tru2way™ Host Device License Agreement with CableLabs®. This agreement grants EchoStar the rights required to implement OpenCable™ Application Platform (OCAP™) middleware and the CableCARD™ interface on devices using tru2way technology, allowing users to take full advantage of two-way, interactive cable services.
I get the sense that EchoStar would initially target MSO (cable-co) customers with set-top box technology, though a direct-to-consumer retail play may not be out of the question. As far as DVR interfaces go, I’d say the current EchoStar boxes beat many of the existing cable boxes in usability and functionality. Though, it’s yet to be seen how/if a new player would be welcomed into the fold.