Considering how much I’ve written about DVD kiosks, some may be surprised that I recently made my first Redbox DVD rental. I was at the grocery store last week and saw that the kiosk offered the most recent Indiana Jones movie. Indiana Jones has always been a favorite of mine, so on an impulse I rented the DVD. I probably would have rented from Redbox sooner, but between TiVo, Netflix and Internet movies and TV shows, I’ve had no shortage of content and couldn’t justify spending even a measly buck.
The entire rental process was very easy and only reinforced my belief that Redbox will be wildly successful with their business model. In fact, I’ve also noticed that 7-11 has even begun testing Redbox at their stores. I’m not sure if it was the convenience of using a machine instead of dealing with long lines and surly video store clerks or the convenience of being able to make a rental as I was finishing up my grocery shopping, but now that I’ve gotten a taste, I’m sure that I’ll be back.
While it would be hard to improve on the kiosk experience, in thinking about my own entertainment needs, I realized that there is one area of the kiosk market that is still being ignored. When it comes to DVDs, there have been a number of firms who’ve thrown their hat into the kiosk ring, but so far we haven’t seen anyone introduce a kiosk system that dispenses video games.