By Narottam Medhora and Anya George Tharakan
(Reuters) – Amazon.com Inc <AMZN.O> launched a service on Tuesday that allows users to post videos and earn royalties from them, setting up the world’s biggest online retailer to compete directly with Alphabet Inc’s <GOOGL.O> YouTube.
The service, called Amazon Video Direct, will make the uploaded videos available to rent or own, to view free with ads, or be packaged together and offered as an add-on subscription.