Amongst Apple’s announcements this week was an unveiling of the long rumored iCloud. And it looks to be a pretty massive multitiered synchronization and storage service, that’s scheduled for a full release this fall. iCloud’s evolved MobileMe elements, such as calendar and contact sync amongst ones various devices, don’t interest me the way Apple’s photo and music cumulus pipelines and locker do. Today, we’ll focus on the audio…
In addition to the obvious and long overdue ability to re-download purchased iTunes, onto any of your gear, iCloud will provide an online digital locker – unlike any other studio-blessed solution. “iTunes Match” lets you:
store your entire collection, including music you’ve ripped from CDs or purchased somewhere other than iTunes. For just $24.99 a year. iTunes determines which songs in your collection are available in the iTunes Store. Any music with a match is automatically added to your iCloud library for you to listen to anytime, on any device. Since there are more than 18 million songs in the iTunes Store, most of your music is probably already in iCloud. All you have to upload is what iTunes can’t match. And all the music iTunes matches plays back at 256-Kbps iTunes Plus quality — even if your original copy was of lower quality.