The original Roku media streamer launched back in the spring of 2008 as the “Netflix Player,” piping online video to the television. In fact, the product was spun off from Netflix itself when Roku founder and CEO Anthony Wood returned home… with his Netflix project team and funding in tow. Since then, Netflix streaming has landed on dozens of connected devices, while Roku, Inc abandoned all prior product lines to bet the farm on the economically priced Roku Streaming Player. Now decked out with tons of video and audio “channels,” Roku’s fourth rev – the Roku 2 Streaming Player – has launched.
Hardware
Roku 2 hardware is by far the most elegant they’ve ever produced… and how far its appearance has evolved from off-the-shelf components and generic look seen in the first generation Roku Netflix Player. The Roku 2 is quite compact and, in fact, will fit in the palm your hand. It doesn’t feel quite as solid as Apple TV, but it features a smaller footprint, more rounded corners, and clocks in slightly taller. But, at the end of the day, while Roku’s outward appearance may help move units in Best Buy, it’s the technological capabilities that folks should be interested in. And the Roku 2 line comes in three flavors…
