Blockbuster To Acquire Movielink

movielink.jpgAccording to the Wall Street Journal (via non-subscription sites), Blockbuster is in “advanced talks” to pick up Movlielink for under $50 million. Movielink, of course, is an online movie download service (using Microsoft’s video format and content protection, like rival CinemaNow). They were a pioneer in this space (long before iTunes and Netflix showed up) and were actually created by the studios, which most folks either don’t know or seem to have forgotten:

Movielink is owned by a joint venture of Metro-Goldwyn-Mayer Studios, Paramount Pictures, Sony Pictures Entertainment, Universal Studios and Warner Bros.

The purchase strikes me as a positive move for both companies… assuming they can pull it off. Movielink gets an audience (they’re pretty much unknown outside my geeky circle) and Blockbuster gets an immediate online download presence to compete with Netflix.

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TiVo And Amazon Bring UnBox To The TV Set

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We heard early rumblings, but when it comes to TiVo, you never quite know which rumors will turn out to be true. As it turns out though, TiVo and Amazon actually have been in negotiations to bring Unbox to TiVo subscribers and they are almost ready to roll it out. It goes into testing on Wednesday, but initially it will only be in a few hundred homes. In order to use the service, customers will need to first purchase their movies directly from Amazon’s website. Though you can download the movie right to your PC desktop, you can also download the film directly to the TiVo box. Amazon allows you to download 2 copies of any film at a time, but because of the system’s dependence on downloading, it means you’ll still have to wait to see your content. I would have preferred to have access to streaming content instead, especially given that it’s already connected to my TV set, but hopefully we’ll see something like that introduced further down the road. TiVo refused to give a timeline on the broader rollout, but it would certainly make a nice update, if they could enable it at the same time as when they launch TiVoCast for their series 3 boxes.

This is an exciting development for TiVo and is a great feature to be able to offer their subscribers. With Series 3 owners having been forced to give up access to pay per view, the addition of the content helps makes for a better trade off. Amazon’s movie selections is still pretty limited, but hopefully as the studios become more comfortable with internet distribution we’ll see more content show up.

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Wal-Mart Unveils Movie/TV Downloads And I Don’t Care

Wal-Mart’s video download service debuts today (in beta form). Top new release movie purchases run ~$20 and TV shows are $1.96. But why would I pay the same price (or more) to buy a movie at “near DVD” quality and without extras? Heck, they’ve even outsourced the buying of discs and burning to me (assuming … Read more

Blockbuster Brings Carl & Ray Back

Blockbuster video announced that they will be bringing back their lovable Carl and Ray campaign for this year’s Super Bowl spot. If you haven’t seen the clips, you can find them on YouTube or most of the other video sharing sites. I’ve never been a big fan of renting from Blockbuster, but I have to admit that I love these ads. The spots do a great job of infusing humor into the marketing message and the cuteness factor of digitally animated pets has an especially broad appeal for a spot that will be seen by such a large audience.

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Question of the Day: Stream Netflix Video Via Wii?

Today’s question was lifted straight from the ZNF comments. And I promise this will be the very last mention of Netflix movie downloads for quite some time. In regards to getting Netflix content onto a television screen (rather than a PC monitor), Josh wondered:

Couldn’t you do this on a Wii?

I don’t have a Wii (yet), so I again enlisted the help of my buddy Matt…

I tried to stream a movie through the trial version of Wii’s beta Opera browser (Internet Channel), but to no avail. I thought I could get a movie up and running on a television in front of a couch, but video isn’t enabled… at least for now. Regular sites/content/pics work surprisingly well, but no video. It will be interesting to see if we’ll be able to get video content when the final pay version is available this spring. I’ll keep you posted…and will look around a little more on this.

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Dave Gets Netflix Downloads

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I’ve been actively trying to get access to Netflix’s new online movie service. My first email response from customer service:

I appreciate you inquiring about “Watch Nowâ€? feature, at this time we do not have any information on this feature. I have enclosed the list of plans that are available.

Their response to my second query a few days later:

We appreciate your interest in our new instant viewing feature. At this time, we are enabling members to the program in stages. This is to ensure the best possible experience for all participants. We currently plan on making instant viewing available to all Netflix subscribers by June of 2007. We are currently unable to add subscribers to this program on demand.

Frankly, this irks me. Not because I’ll frequently use this service, but because it’s less than ideal customer service — either enable everyone who asks, or call it a beta and let folks apply. Well, it looks like I got the back-door blogger hookup through their PR department because I’m live now. Though, I suggest everyone who wants access to keep the pressure on Netflix Support to encourage a shift in policy.

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Hands On With Netflix Downloads

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I wasn’t one of the lucky 250,000 to receive Netflix’s new movie download service, but my buddy Matt got the hook up. Matt and I go way back and he’s always kept me current on the video game industry. As roomies in college he made sure we had 3DO and the Japanese Nintendo 64 months before US release… not to mention the Sega Saturn and the first Playstation, plus a huge Mitsubishi monitor to game on.

Anyhow, Matt’s Watch Now tab is active and he spent some time playing around with it:

It works fine — easy installation, no interruptions during the stream. Video quality is good. But the library of titles SUCKS right now (all old stuff). And uhhhhh, sitting at my desk to watch a movie… sucks too. Kinda cool overall, but I don’t see myself using this. I’m sure you’ll find a way to make it better!

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Netflix Adds Streaming Video (PC only)

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For some time Netflix has indicated they would announce their download strategy in January… and here we are! Initially, they will offer about 1,000 streaming movies (via their web page, Windows PC required) at the rate of 1 hour of video for every dollar you spend on monthly Netflix service. Depending upon your available bandwidth, quality can scale up to near-DVD quality. Deployment begins today and will be available to all customers by June.

Netflix has come up with quite an innovative pricing strategy. In its current form (PC-only viewing), I’m not sure how many new customers they’ll acquire… But perhaps this service will limit some (high profile) defections to Blockbuster. Though they’ve introduced a pricing inequity issue with a staggered roll-out: Mike gets “Watch Now.” Dave does not. We both pay the same, yet his service is now superior to mine. Netflix better be prepared to activate everyone who requests the feature or risk alienating customers.

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