Categories: Video

Hulu Gaining Fast on YouTube

The Financial Times reports that Hulu.com, the upstart video streaming and sharing site founded by NBC and backed by News Corp, is projected to equal or possibly even surpass YouTube in U.S. advertising revenue next year. This doesn’t remotely surprise me despite the fact that Google has been trying to monetize since acquiring YouTube two years ago. Why? Well, ask any young person, especially college students, how they’re getting their television. It seems most of them get at least some content online, and many are using Hulu.com as a source. Do kids (and others) still get TV from torrents? Some do, but it’s hard to beat Hulu for quickly and easily catching up on a show. YouTube is better known for user-generated junk (UGJ). Yes there’s some good stuff in there, but the catalog is so polluted that it’s nearly impossible to find the good stuff. And other than a few CBS shows, you’ll not find much “broadcast” television to catch up on.

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Published by
Brent Evans