I’m beginning to think that soon I won’t be able to turn my head without seeing a TV screen. My local Wi-Fi cafe haunt has added a display above the registers with local advertising, and I just heard via Shiny Shiny that London is getting movie trailers piped in on screens at select Underground stops. Add on TV commercials at my local gas pump, and I fear that soon I won’t be able to go anywhere without a video screen in my face.
The grocery store checkout lines have them… with SOUND. Ugh.
What fries my gizzards… how much these displays cost! We are paying for them, in the cost of products, for having this shoved in our faces. Shove back. Complain!
I’ve heard about the biz models for a lot of these screens, and the cost is really no different than what companies would be paying for marketing/advertising elsewhere. The screen showed above is actually paid for by other local businesses buying ads in a “prime” location. The host business pays nothing.