Live TV Hits More Devices, But Only at Home

Both Time Warner Cable and Cablevision have announced TV Everywhere updates with promises to bring live streaming to more devices. Beyond iPads, the new platforms they plan to support include laptops, game consoles and select smart TVs.

While I’m all for any extra features the cablecos want to throw at us, an expanded ecosystem of supported devices isn’t top on my list. In Time Warner’s case, how about making more content available? Or for any of the MSOs, how about extending streaming outside the house? Cablevision has hinted that it’s working on opening up the geographic boundaries for its app, but there’s no concrete word on when that might happen. And given the heated retransmission battles that continue elsewhere, I have to wonder if this particular streaming fight with content owners will get solved outside of court.

Meanwhile, I’m also curious to know how much demand there is for live mobile streaming. If I want to place-shift my TV, it’s usually to get access to on-demand shows. Or if there is a live event I want to hit, it’s usually coming from ESPN. (Gotta love WatchNow) Perhaps this isn’t a battle cable companies should even be fighting? How much do we need live TV on the go?

Published by
Mari Silbey