ZillionTV Expands Pilot, Replaces CEO

If the ZNF tip line is any indication, ZillionTV has recently expanded their pilot program:

You are eligible to become one of the first television viewers to register for the ZillionTV service for a 1-Time payment of only $99 (plus tax). The ZillionTV Device and motion-sensing remote are FREE, including FREE shipping. There is NO monthly subscription fee. The ZillionTV Service is all about putting you in control. Choose the movies and TV shows you want to watch, when you want to watch them; choose the ad categories you want and view for FREE, or watch no ads at all and pay a nominal ‘pay-as-you-go’ fee. Gain access to a compelling combination of new and classic TV shows, Hollywood movies, classic movies, sports, documentaries, music and so much more.

So the first take away is, as I suspected, the formerly “free” ZillionTV hardware/service is out the window. And the few times I’ve seen startups charge for advance or “beta” access, it seemed to coincide with serious organizational dysfunction. We do know Zillion’s dumped about 30% of their staff, rethought their business model, pushed their official launch into 2010, and replaced their CEO today. Of course, as a gadget guy, most of that is background noise. I’m far more interested in finding out what happened to their sexy hardware renders, as this D-Link router-looking STB shipping during the pilot fails to inspire.

Click to enlarge:

Published by
Dave Zatz