Categories: HDTVIndustry

Why Go HD?

HDTV is booming, but not for the reasons you might expect. Apparently Americans aren’t getting high-def sets primarily to watch TV, but for gaming and screening DVDs. In fact, a recent CEA study found that only 44 percent of HDTV owners subscribe to HD programming from a cable or satellite TV provider. Of course that still leaves over-the-air HD signals, but according to the study, that’s not the biggest draw.

Given the DVD format wars, I have to admit I’m a bit surprised that high-def DVD watching is so popular. Clearly seeing Eddie Murphy in HD is more compelling than I realized.

Published by
Mari Silbey