TiVo

TiVo Scales Back Retail Ambitions With Bolt Plus

From TiVo CMO Ira Bahr, 10/2015:

We probably could’ve delivered a BOLT with two more tuners and a larger HDD and called it a family, but we knew that the market–and especially our loyalists–deserved much more. Look for something new next year, right on our normal three year cycle.

From TiVo press release, 9/2016:

TiVo Announces 4K TiVo BOLT+ at CEDIA 2016 | Latest Addition to the TiVo BOLT® Family Creates the Ultimate Multi-Room Video Experience with Six Tuners, 3TB of Recording Capacity, and New Black Chassis

I’d sure love to know what had been in the pipeline. Alas, TiVo is a for-profit entity and the retail (CableCARD) market has remained challenging for a whole host of factors ZNF regulars are well aware of. At least we can take comfort in TiVo providing something more substantial than the Bolt. And the $500 Plus should meet the needs of many looking to expand or upgrade without TiVo, Inc investing or risking much – especially with the limited, but appropriately targeted, distribution channels.

Published by
Dave Zatz