If you’re not familiar, Cisco is one of the largest set-top manufacturers on the planet, along with my former employer, Motorola, and Technicolor (formerly Thomson). However, consumer hardware is certainly not highest on the company’s priority list. In its most recent (disastrous) earnings report, Cisco made it clear that it plans to focus on its core network strengths going forward. That stated strategy refers primarily to ditching unsuccessful retail products, but maybe Cisco now sees set-tops in the same category. Certainly shifting everything to the network or the cloud puts Cisco in a place where it’s much more comfortable. And it seems the company is starting to align its public position with that reality.