Roku

Comcast Comes To Roku (but it’s not the app you wanted)

As announced last year, Comcast has made good on their promise to deliver Xfinity television to the Roku platform. However, the initial experience may not provide what many cable customers had hoped for. First, the Xfinity Roku channel is not capable of simply replacing every cable box as “at least one Comcast-provided TV box, a CableCARD and have a compatible IP gateway in your home” are required. Yet, despite those hardware requirements, the Roku Xfinity app does not (yet?) actually link into one’s collection of local DVR recordings. But where the in-home-only streaming starts to come apart is in pricing…

During this “beta” period, access is on the house. However, once deployed, Comcast indicates successive Rokus will be hit with “additional outlet” fees — to the tune of $7.45/mo. Comcast justifies this approach by referencing their TiVo/CableCARD pricing model. However, a single CableCARD-powered TiVo feeds multiple TiVo Minis … without requiring additional fees. But this approach is probably the best we’re going to get under the new administration, unless or until a sufficient number of consumers speak with their wallets and move to a more cord cutting-friendly service like Sling TV or DirecTV NOW. However, on the plus side, the service is streamed over Comcast’s private, managed network, so data usage doesn’t count against one’s broadband cap. Plus, supported Rokus are certainly more compact, energy efficient, and economical than the typical cable box rental.

I assume Apple TV and Fire TV apps are similarly in the works.

Published by
Dave Zatz