I haven’t payed close attention to the Hollywood writers’ strike, but given that the heart of the issue is digital media distribution, I probably should. Multichannel News notes that the Writers Guild of America is penning a strike blog, and from today’s posts comes a succinct video on media moguls discussing the riches to be made in digital content. Sumner Redstone in a clip says flat out, “Viacom will double its revenues this year from digital.” The video then goes on to point out that writers will double their digital revenues too, from $0 to $0.
Given that content is king, writers should be eligible for some of the royal treasure. Unfortunately it looks like big media isn’t interested in sharing the digital wealth.