Categories: IndustryTiVo

TiVo, Macrovision, And The Stealth Broadcast Flag

Why wait for Congress to do your dirty work when the content owners can recruit Macrovision to backdoor broadcast flag-like functionality without government bureaucracy and public scrutiny? While these restrictions aren’t new (or unique to TiVo), there still appears to be challenges in properly classifying content on TiVo units. I can envision current releases on HBO being flagged, but doubt this nearly 40-year old film was intended to be tagged. In fact, I believe Macrovision is only permitted to mark PPV and DVD content with copy/viewing limitations. TiVo, if you want to follow-up with this likely transmission glitch: John Campos, who provided these photos, was recording the Fox Movie Channel via Comcast in Seattle.

Macrovision copy protection rules include:

  • Copy Never – This content is not allowed to be recorded by a TiVo DVR.
  • 7 Day Unlimited – These programs can be recorded and viewed as many times as you like within 7 days of their original recording date
  • 7 Day / 24 Hours – These programs can be stored for up to 7 days but once you begin watching the show, you must complete viewing within 24 hours.



Published by
Dave Zatz