Categories: IndustrySmartphone

A Smartphone So Epic, It Needs Six Names

Saturday Night Live ran an amusing advertisement that lampoons Verizon’s copious use of jargon and perplexing product branding, spotlighting 4G LTE and concluding with the tagline: It’s an old person’s nightmare. But don’t take my word for it, play the embedded skit above.

When asked if I found the bit entertaining, I was reminded of MadTV’s “iPad” prognostication and (the very real) Sprint Samsung Galaxy S II EPIC 4G Touch television commercial – a smartphone so impressive, it requires six names!

We’ve previously commented on branding silliness with the Technology Super Heros of 2010. And, yet, perhaps folks in glass houses shouldn’t throw stones… as I recently caught my self communicating in an alien tongue:

https://twitter.com/davezatz/status/163667519759065088″ data-datetime=”2012-01-29T16:59:12+00:00

Published by
Dave Zatz