Just the other day we were asked whatever happened to that Iomega Boxee Box announced at CES. Of course, the anticipated February ship date has long come and gone. But all is not lost however, as their NAS-endowed Boxee Box variant is expected to hit retail next month. From Iomega’s head of Product Marketing.
We will make the product available in Europe by mid-October and we’re focusing launch efforts in retail and etail in Germany, UK, Sweden, Spain and France. This is where Boxee has already identified the best localised content so far. We will also offer the product in the Netherlands, Belgium, Ireland, Switzerland and Portugal. We had great feedback from our channel partners in those countries so that we decided to extend our launch there.
All of which makes me wonder if D-Link has locked down a period of Boxee exclusivity here in the US or if projected sales in our market just weren’t favorable. Then again, this particular Iomega rep appears to specialize in that other continent and happened to be speaking at a European conference. So a fall US launch probably isn’t out of the question. Yet, despite Iomega’s value-added NAS capabilities, I prefer D-Link’s funky Boxee enclosure and am hopeful of seeing a second gen unit later this fall… perhaps with over-the-air capabilities.
(Via Jeremy Toeman’s Future of TV Newsletter)